Navigating Global Business

A Cultural Compass

Business & Finance, Economics, International, Human Resources & Personnel Management, Organizational Behavior
Cover of the book Navigating Global Business by Simcha Ronen, Oded Shenkar, Cambridge University Press
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Author: Simcha Ronen, Oded Shenkar ISBN: 9781108145763
Publisher: Cambridge University Press Publication: August 17, 2017
Imprint: Cambridge University Press Language: English
Author: Simcha Ronen, Oded Shenkar
ISBN: 9781108145763
Publisher: Cambridge University Press
Publication: August 17, 2017
Imprint: Cambridge University Press
Language: English

Navigating Global Business integrates and synthesizes all available country cluster studies into a nested meta-structure accompanied by eco-cultural correlates that distinguish amongst clusters. The broad range of analyses will appeal to researchers and practitioners, seasoned multi-firm executives, those in small firms seeking internationalization, and anyone intrigued by the greater question of human diversity. The book covers key work-related cultural dimensions for much of the world, and includes examples of applications in most business areas. Also exhibited are the correlates of culture, some of which, such as language and religion, speak to the origin of cultural variations in addition to illustrating key variants of the global terrain. Finally, the authors examine how patterns might have changed over time, providing a rigorous and realistic assessment of the fruits of globalization.

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Navigating Global Business integrates and synthesizes all available country cluster studies into a nested meta-structure accompanied by eco-cultural correlates that distinguish amongst clusters. The broad range of analyses will appeal to researchers and practitioners, seasoned multi-firm executives, those in small firms seeking internationalization, and anyone intrigued by the greater question of human diversity. The book covers key work-related cultural dimensions for much of the world, and includes examples of applications in most business areas. Also exhibited are the correlates of culture, some of which, such as language and religion, speak to the origin of cultural variations in addition to illustrating key variants of the global terrain. Finally, the authors examine how patterns might have changed over time, providing a rigorous and realistic assessment of the fruits of globalization.

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