Small Company Big Business
Business & Finance, Human Resources & Personnel Management, Organizational Behavior, Career Planning & Job Hunting, Entrepreneurship, Entrepreneurship & Small Business
| Author: | Bronwyn Reid | ISBN: | 9780648136330 |
| Publisher: | Independent Ink | Publication: | November 22, 2017 |
| Imprint: | Language: | English |
| Author: | Bronwyn Reid |
| ISBN: | 9780648136330 |
| Publisher: | Independent Ink |
| Publication: | November 22, 2017 |
| Imprint: | |
| Language: | English |
At some point, every small business will have to take on a contract with a large organisation if they are going to grow. But less than 15% of small companies are actually ready to take this step.
Over more than 20 years in business, Bronwyn Reid has seen time and time again how winning one, initial contract with a “big name” can be the spark that lets a small company realise its potential growth. But as Bronwyn knows from first-hand experience, becoming a supplier to a large company isn’t easy – and there’s a lot to know and do. But almost everything that has been written about the small business/big business relationship is from the big company point of view.
In this unique book, Bronwyn describes the 5 essential steps for attracting and retaining buyers as customers – whether they be national or international companies, Government, or even large Not For Profits.
• Understand how big buyers think
• Set solid business foundations
• Develop robust business systems
• Get on their radar
• Tell your story
At some point, every small business will have to take on a contract with a large organisation if they are going to grow. But less than 15% of small companies are actually ready to take this step.
Over more than 20 years in business, Bronwyn Reid has seen time and time again how winning one, initial contract with a “big name” can be the spark that lets a small company realise its potential growth. But as Bronwyn knows from first-hand experience, becoming a supplier to a large company isn’t easy – and there’s a lot to know and do. But almost everything that has been written about the small business/big business relationship is from the big company point of view.
In this unique book, Bronwyn describes the 5 essential steps for attracting and retaining buyers as customers – whether they be national or international companies, Government, or even large Not For Profits.
• Understand how big buyers think
• Set solid business foundations
• Develop robust business systems
• Get on their radar
• Tell your story
