The Social Media Manifesto
Business & Finance, Management & Leadership, Management, Marketing & Sales
| Author: | Jed Hallam | ISBN: | 9781137271426 |
| Publisher: | Palgrave Macmillan UK | Publication: | December 4, 2012 |
| Imprint: | Palgrave Macmillan | Language: | English |
| Author: | Jed Hallam |
| ISBN: | 9781137271426 |
| Publisher: | Palgrave Macmillan UK |
| Publication: | December 4, 2012 |
| Imprint: | Palgrave Macmillan |
| Language: | English |
The Social Media Manifesto is a handbook to enable leaders across the business to understand how social technology can be incorporated into their company. Including case studies from Google, IBM, Spotify, Unilever, and Coca-Cola, it provides insight and practical advice for managers to implement their own social business plans.
The Social Media Manifesto is a handbook to enable leaders across the business to understand how social technology can be incorporated into their company. Including case studies from Google, IBM, Spotify, Unilever, and Coca-Cola, it provides insight and practical advice for managers to implement their own social business plans.
